| Video Blog | MSW’s AI Creative Effectiveness Score℠
Got a piece of creative you’re unsure about? Let our AI do the heavy lifting…
‣ Upload any ad – video, print, or digital, and get a Creative Effectiveness Score℠ along with actionable insights on five key dimensions: brand differentiation, claims messaging, emotional connection, brand linkage, and advertising structure.
‣ It also delivers recommendations on how to improve the creative to achieve increased effectiveness, all generated by our AI tool.
‣ We even provide a storyboard for videos and store your ads for future reference. It’s fast, cost-effective, and scalable. Perfect for testing ads you wouldn’t normally consider due to cost or time constraints. Learn how MSW Research can empower your creative strategy today.
➟ Follow or connect for more from our three-part series on MSW Research’s AI Creative Effectiveness Score℠ featuring Partner and CEO Art Klein.